Thabo, who is in the process of shopping for a new car, is fascinated with a commercial that relates the Mitsubishi Pajero to a White Rhino comparing…
Thabo, who is in the process of shopping for a new car, is fascinated with a commercial that relates the Mitsubishi Pajero to a White Rhino comparing the robust sturdiness and strength of the car’s design to that of a Rhino. This commercial is an example of
a. Symbolic interaction
b. Animalistic referral
c. Schematic linkage
d. concretising
e. allegory