Hello Dear Team,
I need your help on a Cirque du Soleil case study. I’m seeking valuable information that can help me answer these two questions ( We are limited to Data available before 2008)
May Cirque’s concept have reached the end of its life-cycle ?
3.a. By which company could Cirque be acquired ?
3.b. What methodology would you use to determine brand equity and the value of the company ?